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Complete with imaginative vignettes and never-before-seen styles that lean into key elements of the story and its characters, portions of the fashion show will air as a part of the Virtual Playdate on October 18.īeginning today, fans can visit for a full schedule of events, downloadable activities and more.
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“As fans around the world continue to seek out ways to step into this iconic story, we are thrilled to expand this experience – meeting consumers where they are by bringing new products and digital content to life for families at home.”įrozen Fan Fest also kicks off today, October 12, in EMEA with a “Frozen Fashion Week,” a series of short fashion shows that spotlight all-new footwear and apparel, culminating in a full fashion show on October 18. “Since audiences were first introduced to the kingdom of Arendelle seven years ago, Frozen has become universally beloved,” said Kareem Daniel, president, Disney Consumer Products, Games and Publishing. Guest appearances will include social influencers and Frozen fans, as well as stars from Frozen: the hit Broadway Musical North American Tour, Radio Disney’s Cameron McLeod and Jason Maybaum from Disney Channel’s Raven’s Home.
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The Playdate line-up will include activities appealing to Frozen fans of all ages, such as a sing-a-long, choreographed dance lesson, an American Sign Language tutorial of “Show Yourself,” and the unique opportunity to learn how to draw Olaf with Trent Correy and Dan Abraham, the directors of “Once Upon a Snowman.” Additional segments will feature new apparel, fashion accessories, bedding, toys, costumes and more from Hasbro, Jakks Pacific, H&M, Hanna Andersson, Party City, Franco Manufacturing, and the LEGO Group. I’m overjoyed to be a part of an event that offers families a fun a way to spend quality time together, all while enjoying the magic of Arendelle in their homes.” “We are big fans of Frozen 2 in our home, and I love that the film celebrates the importance of family, which is something that’s deeply important to me. “I’m thrilled to join in on all of the Frozen Fan Fest fun as the host of the first-ever Frozen Virtual Playdate,” said Ayesha Curry. With a robust schedule of new and curated content, immersive activities and more, participants will also get an exclusive first look at the trailer for “Once Upon a Snowman,” the new short from Walt Disney Animation Studios, which debuts on Disney+ on October 23. The digital event will be available for one day only, offering families the ultimate “Frozen 2” experience all from the comfort of home. This year, the highlight of Frozen Fan Fest will be an engaging Virtual Playdate hosted by chef, two-time New York Times best-selling author, entrepreneur, television host and producer, Ayesha Curry, that will air on October 18.
GLENDALE, Calif.-( BUSINESS WIRE)-One year since the global phenomenon of Disney’s “Frozen 2” and its retail event took fans by storm, Frozen Fan Fest is back with exclusive content, digital adventures and new toys, apparel, games, books and more inspired by the internationally acclaimed films from Walt Disney Animation Studios.
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